Stress Mastery

❄️ We’re Back — And Better Than Ever

You may remember our original plan to host Chase Your Worthy Cause earlier this summer. After taking time to refine and reimagine the experience, we’re thrilled to share that the event is back with a powerful new format, a new name, and an even greater impact:

Breathwork & Ice Bath Experience with World Record Holder André Eloumou

🗓 Sunday, September 21st | 📍 Cold Club – Seattle

We’ve expanded the core experience to include:

🌬️ Guided group breathwork + cold immersion
🎤 Motivational talks from André Eloumou, Matt Soule & Chef Kevin Smith
🔥 Optional contrast therapy + coaching upgrades
🫶 A charity raffle with incredible prizes—all supporting local mental health initiatives
🍽 Snacks from Beast & Cleaver + community gathering

🎟 Tickets now start at just $60
🎁 Raffle prizes include private coaching with André, a Cold Club rental, butchery & dining experiences, and more.

This is your chance to reset, reconnect, and rebuild—physically, mentally, and emotionally.

👉 See full details + grab your tickets here »

📣 EXTENDED 24-HOUR ALERT!
We’ve heard you—so we're giving you one more day to save 💥

Last call to dive into Wild Alaska 2026 with a $500 early-bird discount. Now extended to midnight tonight, July 16.

🗓 Retreat Dates: February 4–8, 2026
🌲 Glacier plunges, breathwork, sauna, fireside integration
🧠 Reset your nervous system, your stress, and your story

This trip isn’t just a break from the ordinary—it’s a reset you’ll carry with you forever.

🎟️ Limited spots left—don’t miss out!

Secure Your Spot BEFORE midnight!

Instructor Certifications

Cold Club® Instructor Training & The Key Lessons We Can All Benefit From Knowing

The Counterintuitive Truth:
It’s ironic but absolutely true that most wellness professionals find themselves in burnout and confusion. Often, it's for the same reasons we all face in this fast-paced world: an abundance of information, but a scarcity of clear, actionable steps. We live in an age where knowledge is everywhere, but knowledge alone doesn’t create change. The real challenge comes when we rely too heavily on a single tool to solve every problem, even if that tool is effective in the right circumstances.

That’s where Cold Club Instructor Training comes in. This program offers clear, simple protocols designed to help individuals leverage stress in a way that enhances health, performance, and resilience. Our first class of instructors graduates on August 6th, after a transformative 6-day in-person practical in Alaska.

What makes Cold Club training unique?
We don’t believe in a one-size-fits-all approach. Unlike many in the wellness space, we understand that nuance matters. Your goals, your unique needs, and your specific situation are our priority. Whether you're helping others combat burnout and manage health challenges, or guiding athletes to optimize their performance and recovery, Cold Club provides simple yet powerful, proven strategies that can be tailored to fit your lifestyle.

For those managing burnout or battling health challenges, we focus on resetting, restoring, and rebalancing. For athletes, we offer specialized protocols to help you perform, recover, and excel in every dimension.

Wellness doesn’t have to mean overtraining or overcomplicating things. It can be holistic, practical, and — most importantly — achievable.

In September, we are launching our next instructor class with two tracks:

Holistic Track – For wellness professionals looking to elevate their business and expertise, joining a global community of the best.
Introductory Track – For those new to the wellness space or those seeking to deepen their personal practices while exploring how they can transform lives.

For more information and to secure your spot, sign up for our free webinar to learn how Cold Club can help you grow, thrive, and become part of our incredible team.

FREE Webinar sign up

Check out below...

Some great ways to invest in yourself!

Have you grabbed your copy of Stronger Through Stress, an Amazon #1 Best Seller on Hot New Releases.

If the answer is yes, please leave a review! Take a screenshot and email it to me. I will invite you to a special, exclusive training in 2025!

If you haven't yet picked one up...

Get your copy here today!

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Need a guide to get the most out of your fasting, cold training, breath work, martial arts or relationships?

Pick up your FREE seasonal training guide by becoming a site member at mattsoule.com. Or if you want detailed, step-by-step instructions pick up the expanded version here for only $7.99.